Category: Bridal News

  • Retailer Bridalwear Association Member

    Retailer Bridalwear Association Member

    We are proud members of the RBA – Retailer Bridalwear Association of which there are only 100 stores nationwide to have qualified for the much sought after RBA membership!

     

    What does this mean for you?

    This, for you, means you have your dress insured, for free!

    A shop who qualifies to become members of the RBA means they are within ‘an elite collection of top bridal stores’.

    Retailer Bridalwear Association Member

    What the RBA say ‘Buying a Wedding Dress from an RBA Shop means…..

    Shops have been closely inspected, are professionals, they are financially sound, Health and Safety compliant and only deal with genuine reputable dress designers, they are insured and most importantly…. they will look after you in the most special, competent and professional way that every bride deserves.

     

  • The Dressing Rooms Bridal Scoop Best Bridal Retailer at National Industry Event

    The Dressing Rooms Bridal Scoop Best Bridal Retailer at National Industry Event

    Halesowen based bridal store The Dressing Rooms Bridal has scooped Best Bridal Retailer England at the Wedding Industry Awards 2018 (TWIA) beating off competition from seven other companies.

    Best Bridal Retailer The Wedding Industry 2018The event held at Café De Paris in Piccadilly London celebrates the best suppliers in the wedding industry, with each award, voted for by a panel of industry experts, including journalists and retail experts.

    The Dressing Rooms Bridal made it through to the finals in November 2017 after making the shortlist from votes and feedback from customers of its West Midlands based stores on a variety of aspects of the business including product, experience and service.

    The award follows on from a successful 2017 for the Bridal company who won “Best Bridal Retailer” at The Bridal Buyer Awards 2017.

    Owner of The Dressing Rooms, Rebecca Baddeley said;

    “We are delighted to win Best Bridal Retailer for England at the Wedding Industry Awards. This award is the hardest, and fairest in the whole wedding industry, as it is voted for by actual brides, who have to answer an extensive survey on all aspects of our business. Winning this award is down to the hard work and dedication of every member of our team. We pride ourselves on delivering a first class service alongside a wide range of gowns and accessories, and our team are on hand to ensure that it is an extra special day for brides looking for the most important dress of their life.”

    Image Credit: Manager Sarah Hellier (right) Owner Rebecca Baddeley (left).

  • Enzoani Brand Ambassadors

    Enzoani Brand Ambassadors

    On Wednesday we had our Brand Ambassador Training Programme for our amazing Designer Enzoani. We have carried this label instore for 10 years now and every year we are just amazed by the forward thinking designs that KC, the Designer creates. His fit on every dress is just like a second skin and every bride who try’s an Enzoani dress will just fall in love all over again.

    Enzoani Brand Ambassadors

    Enzoani Platinum stockist, now Enzoani Brand Ambassadors

    So, being an Enzoani Platinum stockist for the last four years, we were delighted to find out that we have qualified to become Enzoani Brand Ambassadors. This entailed a rigorous training programme for us all, with tests on our knowledge throughput the day and a certificate if we passed.

    Enzoani Brand Ambassadors

    We started prompt at 10am with a video of the offices, distribution hub and quality control standards in place. This was followed by every single bit of information you could possible imagine about all things Enzoani, from the Designers credentials, the fabric choices, the measuring, including Made To Measure, the additions and changes that could be made, lead times, why they take so long, the work involved on every single gown before it leaves HQ, their seamstresses, the hand beadwork, the ordering portal and processes, the fabric choices…Absolutey everything!

    Enzoani Brand Ambassadors

    After a long 6 hours of training we were tested on our knowledge. I am delighted to report, we all passed!  We’re now the proud owners of our Enzoani Brand Ambassador badges and certificates. Our knowledge is immense and we’re just so proud to achieve this coveted accolade!

    Thank you so much Enzoani!

  • Best Bridal Retailer West Midlands

    Best Bridal Retailer West Midlands

    Oh wow!  Just not back down to earth yet but got to tell you our news!

    We have just won The Wedding Industry Awards Best Bridal Retailer West Midlands for THE SECOND YEAR RUNNING!!

    This Award is like no other. It’s tough, really tough…It’s voted for by our brides, only those married within the last year, who have genuinely been a TDR Bride.

    Best Bridal Retailer West Midlands

    So no, “click and vote” here folks, this is the real deal.  Every bride has to register with TWIA, give us marks out of 10 on many different aspects of our service and then make comments at the end. We don’t get to see these comments or votes until the very end, after the winners in each category have been announced, all we know is how many votes we’ve had and who they’re off.

    Because we have won the West Midlands heat, we are off to London in January 2018 for the National Finals! Last year we got Highly Commended in the National Finals so we’re keeping everything crossed for 2018!

    Best Bridal Retailer West Midlands

    We never forget though that none of this would be possible without our amazing brides who trust us with the most importance dress they will ever wear, and for that we are truly grateful.

  • National Wedding Show Birmingham

    National Wedding Show Birmingham

    It’s that time of the year again! We are off to meet thousands of new brides at the NEC Birmingham for The National Wedding Show.

    We just love this show because there’s so much variety and choice, not just for wedding dresses, but cakes, venues, wedding rings, bridesmaids, Mother of The Bride Outfits, Prosecco Bars, Wedding Stationery, Room Settings, florists, you name it… it’s there!

    We usually take around 150 dresses from our new collections, so you can be sure to see our newest designs. Brides often say we’re one of the nicest stands to visit as we’re all so happy doing our thing!

    National Wedding Show

    We will be on the catwalk with our amazing exclusive NOYA Collection by Rikki Dalal too, so you can really see what all the hype is about.

    National Wedding Show

    We don’t expect you to buy at the show, you need to come into store and see what we’re all about before you part with your hard-earned cash. We are proud RBA members, assuring you of our expertise and business acumen too, so you know you are in safe hands.

    Look forward to seeing you there!

  • Best Bridal Retailer but can you believe it! I didn’t do my hair!

    Best Bridal Retailer but can you believe it! I didn’t do my hair!

    The biggest event of the bridal industry is the Harrogate Bridal Show where the very best Designers in the Industry from across the World along with almost every Bridal store in the UK and Ireland and hundred of overseas visitors gather together to do business and buy from the following years new collections. We were in the running for Best Bridal Retailer.

    I love this show more than any other…well…(maybe Barcelona has the edge on the weather!) but really it is a truly magnificent Trade show where I am inspired, many times overwhelmed and always in awe at the choice and designs created. Exquisite laces, soft tulles and stunning crisp silks in abundance make for heady displays which we must be really focused with and not get carried away by. Always with my brides in my minds eye, I buy collections from the very best in the industry, Mori Lee, Ronald Joyce, Sottero & Midgley, Justin Alexander, Mooshski and Enzoani.

    There are many social events happening over this 3-day, 4 night event, the most exciting for all bridal shop owners being The Bridal Buyer Awards, hosted at the Harrogate Convention Centre, this black tie event attracts hundreds of guests, not just retailers but suppliers, designers and the media.

    The finalists had been announced a few months before and I’m delighted to say The Dressing Rooms was up there! In my mind, we really were playing with the big boys so there was no way little old me from Halesowen had got a chance, but it was an absolute honour to have been shortlisted, so I was more than happy with that.

    I was so busy that day, working, buying, concentrating, dashing from one designer to the next, trying to cram in as much as possible to get the most out of my time there, that I just didn’t have time to get ready for a 7pm start. So, a quick dash back to our apartment, a wash, a bit of makeup and a clean frock and I was off to the Awards.The Dinner was lovely and much need after such a busy day and then the Awards began.

    One announcement later…. OH MY DAYS!!!!! TOTAL SHOCK!!!

    Best Bridal Retailer ENGLAND – The Dressing Rooms Halesowen

    The Dressing Rooms Halesowen – announced as Best Bridal Retailer ENGLAND!! By my peers!! This was just totally unexpected!! I can’t even begin to explain to you how shocked, delighted, overwhelmed, amazed I was!! The first words out of my mouth? … “I didn’t do my hair!”

    Best Bridal Retailer 2017 Best Bridal Retailer 2017

    Well, I can honestly say, I really never expected that! I do my bridal thing every day because I love what I do, I have THE BEST TEAM and its down to them that this happened. Their hard work and dedication to TDR Brides is unmeasurable, they’re a crazy lovely beautiful fun loving hardworking totally committed bunch of ladies who I am truly thankful for every single day.

    I have learnt only this…. Rebecca! For goodness sake! Next time… DO YOUR HAIR!!

  • Introducing Riki Dalal Noya Collection to TDR Bridal

    Introducing Riki Dalal Noya Collection to TDR Bridal

    Hi ladies! Well… we have some very exciting news to announce here at TDR Bridal that we have been dying to tell you all about!

    We are now official stockists of the beautiful Noya Collection by Riki Dalal and there are so many reasons as to why we are SO excited about this (trust me, you’ll understand the hype when you see these beauties!!)

    Riki Dalal are a designer that focus on creating the ‘modern bride’ look, they believe that a new era of bridal couture is approaching, becoming bolder with a daring back, deep necklines and intricate details spreading worldwide.

    The Noya Casablanca Collection has become famous worldwide for their exquisite couture bridal gowns, perfect for any bride seeking a modern piece that is sure to turn heads, and TDR are SO proud to now be a stockist! Oh, and did we mention…we have every single dress from this collection in store NOW!!!

    So, the moment you’ve all been waiting for…. pictures!!!

    ‘ROMI’ a BEAUTIFUL two-piece gown.
    The ‘IRIS’ gown – for that ‘sexy bride’ look.
    ‘JASMINE’ is truly an exceptional display of handwork.
    The ‘NORAH’ gown – a true representation of the Riki Dalal’s style
    The show-stopping ‘ASTER’ gown – a combination romance and a sexy twist
    ‘VIOLET’ is beautiful piece featuring 3D floral accents hand sewn along the plunging v-neckline which then waterfall down along the top of the skirt.
    An unusual Riki Dalal style gown…’REINA’ provides brides a style for those seeking a royal princess look.
    ‘MONA’ is the stunning reinvention of a classic strapless mermaid gown.
    The ‘Ellie’ gown – perfect for any bride looking for that 2-in-1 look
    ‘CELINE’ – where the back detail is truly a piece of art
    ‘Camil’ – an  A-line beauty with cap sleeve accents.
    ‘Amara’ – Riki Dalal’s most popular design.
    The beautiful ‘Ambar’ gown – perfect for the modern bride, daring to be different!

    …and that’s a wrap!

    We are so in love with every single gown from this beautiful collection, each gown beautiful in their own way and perfect for any bride ‘daring to be different’.

    This collection is available to view and try on in store NOW.

    To book your exclusive appointment call 0121 423 2777 (Option 1), request an appointment online or email marketing@tdr-bridal.co.uk

    We can’t wait to meet you!

    Lots of love

    Rebecca and the TDR Team Xxxxx

  • Bridal Awards Finalist – Best Bridal Retailer

    Bridal Awards Finalist – Best Bridal Retailer

    WOW, just wow! Like the last few weeks haven’t been exciting enough as is, without receiving some fabulous awards news! We have been busy bees in LA for the 2015 Enzoani Fashion Event. We have visited shows, met the design team and got to see and buy a range of absolutely stunning dresses – that we instantly fell in love with, and we know you will too – but more on those little treasures later.

    This post is entirely dedicated to our recent bridal awards nominations!

    This year we have been so lucky to be recognised within the industry as one of the leading Bridal Retailers, not once but twice already! It is an honor to be considered and make it to the final 6, especially when there are so many other excellent bridal boutiques out there. I have to say it is all due to my fantastic team who work tirelessly to ensure each and every bride feels special and finds their perfect wedding dress. And of course, we couldn’t do it without our wonderful designers, whose visions for bridal fashion is at the forefront of the industry, along with their customer service skills. It truly does make our job easier as bridal boutique to have that support of those great labels, as it means we know we can deliver our outstanding levels of after care service for our brides, making their dress shopping, ordering and fitting as stress free as possible.

    The most recent award nomination is from the Bridal Buyer Awards, in the category of Best Bridal Retailer England. There is some seriously stiff competition but I like to think we create an extra bit of bridal magic for our brides here at The Dressing Rooms, so lets hope that will rub of and bring us some luck on the night to bring back that beautiful trophy!

    And if that wasn’t enough we also made the shortlist in another category – Best Website!

    I am thrilled with this nomination too. We designed this website to make it easier for our brides to get a glimpse at what they can expect when they visit us at The Dressing Rooms. We wanted to showcase our designers and dresses and really help our brides to get to know us and what we are about before setting foot in the door. In a bid to make them feel at ease and relaxed about their wedding dress shopping experience with us. Also, at the forefront of our mind was to make their online experience quick, easy and give brides the flexibility to book an appointment with us online – at their own leisure. Of course, we were over the moon with the overall look and feel of the site but never really dreamed it could win an award too!

    The award ceremony will be taking place on the 14th September, so all we can do is keep our fingers crossed and keep up the good work between now and then, after of course a glass or two of bubbly to celebrate!

    We will keep you posted!